kool-aid-man photo credit: K. Todd Storch

In 2008, I called my irregular BNI journal reports, “Notes From The Matrix.” We all saw the film and we know that the matrix is supposed to be a network. You had to take a pill to tap into it. Many of my friends (and especially my wife) think that I took a pill at one of my networks/cults. I won’t argue with you that I may have fallen down the rabbit-hole.

In 2009, I’m going to call my notes from the BNI meetings, the Kool-Aid Kronicles. BNI is an acquired taste. It’s very regimented and orderly. It’s also 7am every week. If you are going to do this 45+ times a year, you have to be very devoted or crazy. In other words, sippin’ that Kool-Aid.

For the last eleven years, I have been a member of BNI. This networking tool and word of mouth marketing has kept my company afloat. Many of the professionals in my chapter have dispensed weekly nuggets of wisdom for years on how to be a better entrepreneur. Right now it looks a little rough out there, so it’s good to hear about everyday people who are keeping their heads and making things happen. Here are a few things I heard and learned on Wednesday from my colleagues:

The nutritionist mentioned that vitamin B12 is good for canker sores.

The travel agent says the new F word is “free.”  Hotels are offering great deals.  “Stay 3 nights, get the 4th night free.  Stay a week, pay for 4” -type deals.

The promo items guy invited us to the showroom on 36th Street.

The yoga instructor is looking for the stressed out corporate execs who are suffering from back pain.

The SEO/SEM dude talked about accountable advertising, because his company tracks who visits your site and who makes the calls to your office from the site. He has the recorded phone calls to prove it.

The commercial real estate/small buildings sales person wants to network with anyone connected to LNR Properties.

The architect is on vacation, but she is visiting ruins, because it is in her blood.

The residential real estate broker’s corporate website gets over 4 million hits per month.

I had a one-to-one meeting (formerly known as a dance card) with the financial advisor. He invited me to a corporate event where Sheila Johnson will be speaking.

I brought a guest, who used to be a member of the chapter 5 or 6 years ago. It would be great if he rejoined.  We need a merchant services/credit card processor in the group.